The guidance and support you need to grow your digital media business

Whether you’re an established media brand or a digital-only startup, a Digital Media Insider membership gives you the info and tactics you need to
grow your publication’s digital audience and revenue.

On-Demand Digital Media Courses

Weekly Zoom Q&A Sessions

Q&A Session Archives and Notes

Become a Digital Media Insider and get instant access

Insider Membership

Perfect for any type of publication: B2B trade, association, city / regional, local news, or hobby / enthusiast.
$495 per month
  • Limited to 100 media companies
  • On-demand digital media courses
  • Weekly Zoom office hours Q&A
  • Access to office hours archives
  • Weekly email newsletter
  • Digital media podcasts / articles

What you'll learn as an Insider

Advertising

Digital Advertising

Grow digital ad revenue by optimizing your current packaging and pricing. Add new revenue streams like sponsored content, lead generation, programmatic, and social ads.

SEO

Search Optimization

Get more traffic to your website from Google and other search engines. Fix website technical issues and learn how to optimize your content to make it rank better in search.

Subscriptions

Subscription Growth

Develop paid or controlled subscriptions and improve subscriber acquisition and retention. Launch a paywall / regwall, and use automation to save money on circulation.

Email

Email Best Practices

Build your email lists, monitor and fix your sender reputation, and improve email metrics. Build a reader database combining email, subscription, web usage and more.

Social Media Tactics

Improve your social media presence, develop remarketing audiences, and use social media to drive traffic to your website, grow your email list, and develop new revenue streams.

Content Distribution

Content Distribution

Drive more traffic and revenue through Google News, Apple News and other content distribution platforms. Launch a native iOS/Android app and be in front of your readers 24/7.

Websites

Website Optimization

Optimize your website to drive more traffic, grow revenue, and improve reader satisfaction. Generate more email sign-ups and subscriptions. We specialize in WordPress.

Digital Strategy

Artificial Intelligence

Learn how changes in artificial intelligence will impact media companies, how to manage and protect your content, and how to best use AI to grow your media business.

Trusted by hundreds of media companies like ...

Still not sure? Here's what other media company execs say ...

Eric brings a combination of clear digital strategy, proven operational practices, and lightning fast implementation. He is an absolute game changer in terms of advancing our digital maturity and future-proofing our business.
Michael Curran
Michael Curran
President, Ottawa Business Journal
Eric helped us develop a data-driven growth strategy for our publication. His deep technical knowledge, the speed at which he works, and his expertise in paid social media campaigns is unrivaled. Eric is an invaluable resource.
Anne Mollo-Christensen
Anne Mollo-Christensen
CEO, Barn Raising Media
Eric helped us re-imagine and relaunch our digital efforts. We more than doubled our digital revenues in the process. Eric's vast experience, and the fact that he's great to work with, have made him a valued member of our team.
Rick Schumacher
Rick Schumacher
Publisher, LBM Journal
Eric has fueled our overall digital strategy. He's helped with implementation, systems issues, analysis and quick course corrections. He helps our whole team stay on task and get behind a plan which has grown both audience and revenue.
Colleen Puent
Colleen Puent
Audience Development, Mpls.St.Paul Magazine
Eric has unique insights and best practices which have helped us be highly competitive in our market. He sees how new ideas can be monetized quickly and his technical expertise helps us get them to market faster and more cost-effectively.
Dan Meyer
Dan Meyer
Publisher, BizTimes Milwaukee
Eric has turned around our entire digital presence. From launching a new e-commerce website to building out our email database and more, he has helped us better engage our audience, find new readers, and grow our business.
Carol Hain
Carol Hain
Publisher, Green Magazine

Become a Digital Media Insider and get instant access

Insider Membership

Perfect for any type of publication: B2B trade, association, city / regional, local news, or hobby / enthusiast.
$495 per month
  • Limited to 100 media companies
  • On-demand digital media courses
  • Weekly Zoom office hours Q&A
  • Access to office hours archives
  • Weekly email newsletter
  • Digital media podcasts / articles