Digital Media Insider
Get the training and support you need to grow your publication’s digital revenue, audience, and platform. 30-year digital media veteran, Eric Shanfelt, shows you the proven strategies and tactics to build your media business and your career.
On-demand digital media courses
Weekly Q&A sessions
Digital KPI dashboard
Try Digital Media Insider for free for 14 days
For B2B trade, association, city / regional, local news, or hobby / enthusiast publications and professionals.
Insider
Single publications / professionals-
On-demand digital media courses
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Weekly Zoom Q&A sessions
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On-demand Q&A session recordings
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Digital KPI dashboard for 1 pub
Teams
For teams of up to 5 people-
Everything in Individual plus ...
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Access for up to 5 team members
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Add / remove team members any time
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Digital KPI dashboards for 2 pubs
Enterprise
More than 5 people on your team?-
As many people as you need
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No login required for Insider access
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Monthly 1:1 meetings with Eric
-
Custom digital KPI dashboards
On-demand digital media courses
Practical, step-by-step training designed for the unique needs of media companies. Grow your publication online using proven strategies and tactics that have worked for hundreds of other media companies.
More courses coming soon ...
Weekly office hours Q&A sessions
Ask Eric your specific digital media questions during our weekly office hours Q&A sessions only for Digital Media Insiders. Sessions are then available on-demand with complete AI summaries and takeaways.
What you'll learn as an Insider
Digital Advertising
Grow digital ad revenue by optimizing your current packaging and pricing. Add new revenue streams like sponsored content, lead generation, programmatic, and social ads.
Search Optimization
Get more traffic to your website from Google and other search engines. Fix website technical issues and learn how to optimize your content to make it rank better in search.
Subscription Growth
Develop paid or controlled subscriptions and improve subscriber acquisition and retention. Launch a paywall / regwall, and use automation to save money on circulation.
Email Best Practices
Build your email lists, monitor and fix your sender reputation, and improve email metrics. Build a reader database combining email, subscription, web usage and more.
Social Media Tactics
Improve your social media presence, develop remarketing audiences, and use social media to drive traffic to your website, grow your email list, and develop new revenue streams.
Content Distribution
Drive more traffic and revenue through Google News, Apple News and other content distribution platforms. Launch a native iOS/Android app and be in front of your readers 24/7.
Website Optimization
Optimize your website to drive more traffic, grow revenue, and improve reader satisfaction. Generate more email sign-ups and subscriptions. We specialize in WordPress.
Artificial Intelligence
Learn how changes in artificial intelligence will impact media companies, how to manage and protect your content, and how to best use AI to grow your media business.
Try Digital Media Insider for free for 14 days
Insider
For single publications / professionals-
On-demand digital media courses
-
Weekly Zoom Q&A sessions
-
On-demand Q&A session recordings
-
Digital KPI dashboard for 1 pub
Teams
For teams of up to 5 people-
Everything in Individual plus ...
-
Access for up to 5 team members
-
Add / remove team members any time
-
Digital KPI dashboards for 2 pubs
Enterprise
More than 5 people on your team?-
As many people as you need
-
No login required for Insider access
-
Monthly 1:1 meetings with Eric
-
Custom digital KPI dashboards
Trusted by hundreds of media companies like ...
Still not sure? Here's what other media execs say ...
