Search Engine Optimization for Editors
0 of 20 lessons complete (0%)
Exit Course
SEO Fundamentals
Why search engine optimization?
How search engines work
Google News and Google Discover
The SEO hierarchy
E-E-A-T and Google Search Quality Guidelines
Improving site transparency
Schema markup / structured data
SEO fundamentals review
8 lessons, 1 quiz
Article Optimization
Choose a focus keyword
Optimize the headline
Optimize the featured image
Optimizing the article meta description
Optimizing other article images
Best practices for subheads and bullets
Why and how to add external and internal links
Importance of proper author attribution
Best practices for publish / updated dates
9 lessons
Author Optimization
How author pages help E-E-A-T and SEO
Components of an optimized author page
Author schema / structured data
3 lessons
SEO Fundamentals
Why search engine optimization?
You don’t have access to this lesson
Please register or sign in to access the course content.
Take course
Sign in
Previous
Next