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Book Eric Shanfelt for your next event

Energize and inspire your audience with the strategy and practical advise they need to be successful online.

Inquire About Your Event
  • Dynamic and thought-provoking speaker
  • 30-year digital media and marketing expert
  • Author and podcast host
Eric is a dynamic speaker who engages and entertains the audience. He consistently ranks as one of our top speakers and turns complex ideas into simple actionable steps. He is easy to work with and always delivers for my attendees.
Ryan Dohrn
Ryan Dohrn
CEO, Niche Media Conferences
Eric is a total pro. He's always well prepared with well thought-out and interesting presentations. He keeps the audience engaged and easily answers curveball questions on the fly. He really is an expert on all things digital.
Cate Sanderson
Cate Sanderson
Executive Director, CRMA/AABP

Popular topics

Digital Powerhouse

Build a Digital Media Powerhouse

Tired of struggling online? Learn how to build a digital media powerhouse. Discover choke points in your business and how to get around them. See how your brand, content, technology, audience and monetization build on each other.

Artificial Intelligence

How Publishers Should Handle AI

AI is so much more than using ChatGPT and Midjourney. AI is going to transform search and the traffic sites rely on. What should media companies do about it? And how can they leverage AI to grow their business in unique ways?

Audience Funnel

The Audience Development Funnel

Don't focus your time on audience development efforts that don't work. Move your audience from discovery, to website traffic, to email subscriber, to paid / controlled subscriber using proven and cost-effective strategies.

Digital Revenue

Double Your Digital Revenue

You don't need a million page views a month to make a million dollars in digital revenue. Learn to better sell what you already have. Discover new products that don't depend on your website traffic, email list size or social followers.

Custom presentations and training sessions developed on request.

Upcoming and recent appearances

Jan 19, 2024

Baton Rouge, LA
  • Baton Rouge Business Report
https://www.businessreport.com/
Private content marketing workshop exclusively for Baton Rouge Business Report advertisers.

Feb 1, 2024

Puerto Vallarta, Mexico
  • City & Regional Magazine Association
https://citymag.org/
The competitive advantages and threats of AI for media companies and what to do about it.

Feb 3, 2024

Puerto Vallarta, Mexico
  • Alliance of Area Business Publishers
https://bizpubs.org/
Digital KPI benchmarks for web, email and subscriptions, what has changed, and how to improve.

Apr 17, 2024

Chicago, IL
  • Niche Media Conference
https://nichemediaevents.com/
Two sessions: "Is Google a publisher friend or enemy #1?" and "The Audience Development Funnel"

May 17, 2024

Lexington, KY
  • AHP Equine Media Conference
https://www.americanhorsepubs.org/
Two sessions on digital audience development and effective digital advertising strategies.

Nov 13, 2024

Washington DC
  • Niche Leadership Summit
https://nichemediaevents.com/
Top media executives share strategies, trends, and challenges in a collaborative environment.
Nearview Media

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